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Dual Residency Masterfile

DUAL RESIDENCY MASTERFILE

CONNECT WITH HIGH-NET-WORTH HOMEOWNERS ACROSS MULTIPLE PROPERTIES

Engage affluent consumers who own and reside in multiple residences.

Base Price $85/M + Selects, Min. $150.00

Identify Multi-Property Owners -- Pinpoint homeowners with multiple residences
Comprehensive Data View -- Connect property and consumer insights for strategic targeting
Email List Available Upon Request



BB Direct's Dual Residency Masterfile: Target Homeowners with Multi-Property Wealth
Reaching homeowners who own multiple properties presents unique marketing challenges, but BB Direct's Dual Residency Masterfile simplifies this process by offering a comprehensive view of affluent homeowners who actively reside in more than one home.
This specialized dataset captures high-net-worth individuals who maintain dual residency—ideal prospects for luxury services, investment opportunities, and premium lifestyle products. Each record in the file includes the best primary mailing address and up to four additional properties, allowing marketers to tailor their campaigns to where these consumers spend their time.

This masterfile combines property data and consumer behavioral insights to offer a 360-degree perspective on dual residents' lifestyles, purchase behaviors, and spending propensities. Whether they are vacation home investors, seasonal residents, or business owners with multiple properties, this exclusive list enables marketers to engage the right audience at the right location.

Customize Your Dual Residency Masterfile with Selects
Enhance your targeting by using a variety of demographic and property filters, including:

  • Age in Two-Year Increments
  • Bank Card
  • Credit Card User
  • Dwelling Type
  • Economic Stability Indicator
  • Gender
  • Home Assessed Value - Ranges
  • Home Equity Available RP
  • Home Equity Lendable - Ranges
  • Home Expiration Date - Loan Month
  • Home Loan Interest Rate Type - 1
  • Home Loan Transaction Type - 1
  • Home Lot Square Footage - Ranges
  • Home Market Value - Estimated - Ranges
  • Home Purchase Amount - Ranges
  • Home Purchase Date (Year/Month) RP
  • Home Total Loan - Ranges
  • Interest
  • Length of Residence
  • Loan Amount 1
  • Loan Date 1
  • Loan to Value Range
  • Mail Order Buyer
  • Mail Order Responder
  • Marital Status
  • Net Worth Gold Ultra Affluent Flag
  • NetWorth Gold
  • Occupation
  • Pool
  • Potential Investment Property - Owned Property
  • Presence of Children
  • Purchase Amount - Owned Property
  • Sale date - Owned Property
  • Snowbird Indicator
  • Sunbird Indicator
  • Year Built Range 
Why Dual Residency Matters for Targeted Marketing
Consumers who own multiple properties are highly engaged spenders—they invest in home improvement, property management, luxury services, financial planning, and high-end lifestyle products across multiple locations. Unlike general homeowner lists, BB Direct's Dual Residency Masterfile pinpoints the most financially qualified prospects for premium offers.

Whether you're marketing investment services, exclusive memberships, home security, travel, or luxury goods, reaching dual residents allows you to engage consumers who have both the financial means and the lifestyle needs for high-value spending.

Get Dual Residency Marketing List Help Now
Need help refining your campaign strategy for high-net-worth multi-property owners? Want to integrate dual residency data into a multi-channel marketing plan? Or maybe you need NCOA processing for an existing database?

BB Direct's mailing list experts are here to guide you. Whether you're new to direct mail or looking for the most targeted audience insights, we'll help you maximize your marketing success.

How to Order a Custom List

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Download your list instantly in a .CSV format for easy CRM integration.

  • Intuitive Ordering
  • Affordable Pricing
  • Extremely Accurate
  • Highest Mail Deliverability
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