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College Students Database

COLLEGE STUDENTS DATABASE

REACH STUDENTS AT A PIVOTAL LIFE STAGE

Engage future professionals, young consumers, and recent graduates ready to make key purchasing decisions.

Base Price $85/M + Selects, Min. $150.00

15 Million College-Bound & Enrolled Students -- Connect with students at various stages of higher education
Updated Monthly -- Multi-sourced and self-reported data for the most accurate targeting
Identify Traditional & Non-Traditional Students -- Find students based on educational, financial, and lifestyle attributes
Email List Available Upon Request


BB Direct's College Students Database: Reach the Next Generation of Consumers

College students represent a unique and influential market segment—they are stepping into adulthood, making critical financial, lifestyle, and career decisions. Whether they are moving out for the first time, preparing for their first job, or furthering their education, this audience is actively seeking products and services that cater to their new and evolving needs.

BB Direct's College Students Database includes approximately 15 million self-reported college students, covering those who are:
• College-bound and preparing for their first semester
• Currently enrolled in a 2-year or 4-year program
• Recently graduated and transitioning to the workforce
• Non-traditional students returning for higher education

This multi-sourced, self-reported file is updated monthly, ensuring fresh, accurate data for your marketing campaigns.

Customize Your College Students List with Selects
  • Affluent Homeowner
  • Age 2-Year Increments
  • Bank Card - Household
  • Bankcard Utilization Rate
  • Bargain Shoppers
  • Business Owner
  • Business Owner Type - Individual
  • College Graduation Year
  • College Major
  • College Name
  • College Year Level
  • Commuter Indicator
  • Country of Origin
  • Credit Card Issuer
  • Credit Card User
  • Discretionary Income Score - Semcasting
  • Gender
  • High school graduation year
  • Highly Affluent
  • Hispanic Language Preference - Individual
  • Home Market Value Model - Semcasting
  • Income - Est Household
  • Income Range Premium - Semcasting
  • Interest
  • Investment Propensity in Stocks / Bonds Plus
  • Life Insurance Policy Owner
  • Occupation
  • Online Purchasing Indicator
  • Personicx Prime - Place Cluster
  • Potential College Student
  • Race Code
  • Recent Graduate Flag
  • Recent Home Buyer
  • Recent Mortgage Borrower
  • Single Parent
  • Veteran
Why College Students Are a Prime Market for Your Business
College students are an engaged and eager-to-buy audience, making decisions that shape their future lifestyles. Whether they are looking for technology, banking services, apartment rentals, insurance, clothing, or entertainment, this group is highly responsive to targeted direct mail campaigns.

Additionally, recent graduates are entering the workforce, seeking career development resources, financial planning, and professional services. BB Direct's database ensures you connect with the right students at the right stage, maximizing your marketing reach and campaign success.

Get College Student Marketing List Help Now

Need assistance refining your student marketing strategy? Want to integrate this data into a multi-channel campaign? Or maybe you need NCOA processing for an existing customer list?

BB Direct's mailing list experts are here to help. Whether you're new to direct mail or looking for the most accurate student data, we'll ensure your campaign reaches the right students with the right message.

How to Order a Custom List

Search

Find lists online using our list portal or get help from our list experts.

Order

Complete the transaction online or while you're on the phone.

Download

Download your list instantly in a .CSV format for easy CRM integration.

  • Intuitive Ordering
  • Affordable Pricing
  • Extremely Accurate
  • Highest Mail Deliverability
Build Your List Online Now