BB Direct’s Auto Group serves automobile dealership marketers with unparalleled experience and service. We help clients assess their most valued target audiences and provide the automobile mailing list data needed to improve response performance. Whether you're in need of our most popular Automobile Mailing List to target by make, model, and year built, or our Resident Occupant List for maximum resident saturation, we can help you with your next campaign. See below for our complete list of automobile mailing list options.
The Premium Automobile Database is ideal for conquest mailings. Our auto file is unmatched within the industry for both accuracy and coverage. We take special care in vetting sources so that you are assured you're getting the most accurately targeted database of vehicle owners available anywhere.
Make, Model, Year Built, Body Type, Domestic or Import, Fuel Type, Domestic or Import, Drive Choices, Age, Income, Homeowner
Recall Data is more than important. It's vital to both saving lives and position OEM brand. Response rates for direct mailing to recalled vehicle owners is incredibly higher than any other auto campaign you can do. It not only fills the dealership service bays, but provides an opportunity to upsell waiting car owners into brand new vehicles.
Risk Rank marked vehicles are output. Only recalls that are a Risk Rank of 3 or higher are provided.
Bankruptcy Hotline Masterfile data allows dealership mailers to connect with consumers who have experienced a Bankruptcy and therefore, have been experiencing financial troubles. For those auto lenders who can underwrite these consumers, the BK Masterfile is a great list to invite them into the dealership.
Filing Date, Chapter, Release Date, Status, Case #, and other credit, mortgage, and property data points
The Resident Occupant Database is singularly the best file for reaching every potential driver in a given market territory. Not only are you able to saturate the market with the ResOcc List, mailers can achieve the maximum postal discount since the list is provided in carrier route walk-sequence.
Our most popular vehicle value append product, Black Book Value Append provides accurate vehicle values so as to entice your local car owners to trade in their car. Append values to your dealerships DMS file, or order Black Book values to be included when ordering from our Premium Automobile Database.
Kelley Blue Book Append process will add the trade-in value of a vehicle to help your dealership customers promote the sale of new vehicles. Sourced from Auction Sales, Trade-In Offers, and Dealership Appraisals, KBB provides a consistent and up to date vehicle values.
NADA Value Append provides Rough, Average, and Clean Condition-Based Trade-in Values. The values represent the typical price for a vehicle at trade-in. Values are updated monthly.
Version your direct mail communication to address the subtle ethnic differences both in language and communication. This will help your dealership offer better resonate with the recipient, and sell more cars.
Target specific ethnic groups by ethnic surname, religious affinity, or Country of origin.
Want to expand your dealer group clientele? BB Direct's Automobile Dealership List will help you pinpoint all the dealerships in your market territory and provide the C-level contact decision makers.
New & Used Car Dealerships, Used Car Dealerships, Estimated Sales Revenue or Employee Size, C-Level Contract Name, Phone
Supplementing your direct mail campaigns with email has never been easier. With Saturation Email, we deploy to everyone in the market, not just those conquest postal mail recipients. In doing so, you reach more people at a lower cost....WIN WIN!!!
Many consumer demographic selects are available but we recommend deploying to all consumers available in your market.
Modeled Credit enables dealership mailers to isolate "look-a-like" consumers who appear to be credit worthy for buying a new car. "Birds of a feather flock together" makes the assumption that people who live near each other likely have similarities, and in this case, similar credit score.
Credit Score Range, Make, Model, Year Built, Age, Income, Homeowner, and other consumer attributes
If you'd like more information on any of these mailing list options, please call of the Auto Group List Experts today, or send us an email at [email protected].